Tuesday, 6 May 2014

Evaluations • Modules from Level 5 (13-14)

Evaluations – Laura Jane Parkinson (Level 5 2013-2014)

International Markets and Contexts

For this module, I had to work in a team to create a photographic festival that could take place anywhere in the world. We decided to collaborate our interests of portraiture and create the festival “Realms of the Unknown”, which took our love of photographing people surreal things together.

I used Maurice Heesen as my research, as I wanted to photograph something I had never photographed before. Heesen took blood and gore to create a series of images that looked on the lighter side of death; how we should die smiling. His images inspired me to take the theme of blood and death, and create some editorial inspired images that had a twist. Looking back over my research, I did a lot of extensive research into other photographers who had looked at blood and gore, although I wish I had looked at more fashion magazines such as Vogue to find examples within print.

I then took to the studio to create some high fashion portraits with fake cuts filled with blood. I think my images look really professional, and the editing that I did made them not look as fake. I have learn a lot technically from this shoot, as I had never shot on a white background before, so had to change the lighting to stop shadows forming behind the model and making the background pure white. Some of the background on my images did turn grey because of lack of light from the left hand side, however, I have learnt from my mistakes and next time will know I need three lights rather than two.

Our presentation went well and a lot of effort was put into the logo and layout of it. We spoke about how we planned to lay out our exhibition within Grizedale forest, as well as how we were influenced for our work and our own work, which we had produced. It was also inspiring to see other people’s plans and how they had conducted the module. It made us realise, to some extent, that we had not done enough in terms of contacting people about pricing and seeing the location. If I were to do this module again, I would plan a field trip with my group to Grizedale forest, where we could have made a precise plan of where our images would hang from and how we could incorporate our work with the sculptures that are already there. Overall, I think we were really creative with planning our exhibition in comparison to other groups. We planned to have actors and dancers to make the overall feel of the festival more exciting, and also thought about the smaller details when creating the invoice estimate, such as candles and wire to hang the images.


Areas of Photographic Practice A

Areas of Photographic Practice focussed on the topic of the circular narrative and what it represents within a photographic environment. ­­I decided to focus on a narrative of someone who is suffering with OCD and how they cope everyday. Here, in this report, I will be focussing on my progress and how I got to create my final piece.

I began with researching photographers who used the circular narrative within their work, such as Gregory Crewdson and Duane Michals. I looked at how they constructed their work from start to finish, and what it represented in the form of a circular narrative. This helped, although looking back upon my research, I should have done more research into photographers who focussed on mental illness earlier within my research rather than later. This may have given my a formed idea earlier on and given me more time to take practice photographs and formulate a final idea.

I think that my final idea went well, I planned in advance so I didn’t get to the location and have nothing to do. As the location was not in my own house, I had to work around the owner, which meant that availability was reduced. The biggest hurdle that I came to was that the owner of the house suffered from OCD too, which affected when I could go over, how much of her furniture I moved and when I could photograph. This worked well with my project, as the photographs were taken in someone’s home that actually suffers with the condition, making the series more personal and meaningful, but it made my project difficult, as I had to work with someone who was tidy and didn’t let me take full control of the location. I guess this is good practice for the professional industry and working with difficult clients!

I thought that the feedback sessions were very helpful, and I am glad I took the advice of my fellow peers when producing my idea as I could reform it if I thought that their ideas were helpful and would work. I especially learned from cropping, and the cropping assignment we undertook in Professional Frameworks a few weeks ago made me see that simply by cropping an image you can change the whole perspective of something.


Areas of Photographic Practice B

This brief shocked me in terms of content and work flow, I have never looked into photojournalism before so having to attend exhibitions based on war and journalism was different and took some getting used to. I am predominately based as a fashion photographer, so to me, journalism is on the opposite end of the spectrum.

Thinking of ideas was no issue to me at all. I firstly contacted the Salford Choir who have travelled all over the country, but received no reply. It was only until the 5th of January the chairman got back to me to say she was okay to let me cover the story. I will probably undertake this as a personal side project, but obviously it was too late for this module. I then moved on to looking at Islington Mill when a friend mentioned she had recently attended a concert there. I contacted the press and marketing manager and had a meeting, and the gig was mine!

I met up with 3 artists during my time at Islington Mill; Andrew Brooks of Andrew Brooks Photography, Paul Hallows of himHallows and the guys from One69A Screen-printing. Meeting new people was something that I was not used to and having to call and email to arrange times to attend was all new to me. I managed to get all the photographs I thought I needed for the assignment in time for the deadline for Quays News.

I do not think I quite got the hang of photojournalism from the off, as an arts and fashion based photographer at heart, I went out with the intention of taking interesting and lovely looking photographs that I thought people would like. I never really thought about the content and if the viewer would be able to understand. After a meeting with Les, the module leader, he told me that my photographs would be more suitable for a gallery wall rather than a newspaper. I then researched into photojournalism for papers rather than solely looking at the work of artists like Sean Smith and Steve McCurry. I wish I had conducted this research earlier, as I would have taken the right photographs from the offset. However, everyone learns from their mistakes, I certainly have from mine.

Overall, I found this a challenging but rewarding module. I feel like I have grown as both a photographer as well as a person, as I now know that I can speak to people I have never met before and direct them as to what photographs that I want. I have learnt that less is more when it comes to photojournalism, images need to be as simple as possible without confusing the viewer into believing something else.


Professional Practice for Photographic Communication

For this module, we had to work to one set brief, and one project of our own choosing. We were assigned to look at the topic of re-photography within a given area in Salford, as well as being given the opportunity to either conduct an interview with a professional, secure a work placement for the length of the module or work with Barclays in producing their staff portraits. Here, in this report, I will be concentrating on my development and what I have learnt from this module.

I used Nicky Bird as my main focus of research for this brief, looking at her work on re-photography and how it directly influenced my practice and ideas. I wanted to capture the common misconception that the landscape around us is constantly changing. I replaced the modern day view, with an archived image, and lined the two up perfectly to show how they have remained similar over the course of 60 years. I learnt a lot technically from this module, as I had to concentrate on the angle and direction that I was capturing the shot from to make sure it lined up correctly in postproduction. On the other hand, I did not spend enough time on each photograph, and took a lot of photographs but from the same angle. This did not help as when I arrived back at University to begin editing, I realised that all the images I took of one of the locations were from the complete wrong angle. This meant a lot of time was spent in Photoshop trying to correct this error, which could have easily been avoided on location. I can safely say that my Photoshop skills have improved significantly throughout this module, as it has been a long time since I have used Photoshop for anything other than correcting the skin of models from personal projects.

I originally planned to work towards to Barclays brief, capturing portraits of their apprentices in fun and exciting ways. The meeting went well, and I befriended a group of girls who liked my idea and thought I was a fun person. Having to speak to people in a formal situation (as we were made to “speed date”), was a big thing for me, as although I look like the sort of person who would have no problem talking in a public place, my anxiety usually takes over and I struggle to communicate my ideas. This project fell through in the end, as a few members of the group were not contactable and the others left the apprentice scheme for personal reasons. Instead, I decided to conduct an interview with a freelance photographer, for means of learning more about the freelance industry and if it is the correct career choice for me. I sent my interview questions to Erin Trieb, who is a photojournalism photographer who documented the war in the past few years. She also runs a scheme called the Homecoming Project, helping people who have just come from the war and are struggling with depression, or people who are left behind whilst their significant others are deployed. We spoke over Facebook briefly and organised an informal chat over Skype for a few days later. The time difference of her being based in the USA and me being based in the UK, as well as her work commitments and my University and work commitments meant that we could never agree on a time we were both awake and free to chat, and eventually she stopped responding to my emails. Instead, I emailed a good friend and professional with the music video industry, Samuel Andrew Fenton of Fentonography.co.uk. His work has always interested me, and linked more closely with my overall career aspirations of wanting to be a advertisement and fashion photographer, as well as my hobby of filmmaking and scripting. I am glad I ended up having to conduct an interview as part of this project, as it really pushed me to not give in when someone says no. Erin Trieb obviously became too busy to help with this project, which was not a problem at all. However, I did not give up at the first hurdle, and continued until I completed the task.

My final images turned out better than I expected; because of the nature of this project and my lack of knowledge on the subject, I thought my images would turn out to be unprofessional looking and look out of place in the gallery situation. The re-photography images are my favourite images that I have produce this academic year, and I am proud of my progress.


Professional Frameworks 2

Professional Frameworks 2 has been my favourite module of the course, as it concentrated on our future goals and aspirations, as well as how we were going to achieve those and arming us with advice and knowledge to propel us in the industry. I have found this module especially helpful in securing what I want to do after my degree, as well as give me the confidence to search and secure a summer placement in America.

My favourite part about this module has had to be constructing a Personal Development Plan about goals we want to achieve in the future. This encouraged me to complete them so I could make new, more challenging goals. Through this assignment, I managed to develop my darkroom skills by attending workshops with John, secure a solo exhibition in my hometown in October, as well as build my own professional website and network with more models and make up artists in the industry to work together and build my portfolio. Through this module, I have also managed to build my own personal brand on Facebook and my website. Through doing this, I managed to gain a couple of hundred likes on my Facebook page, as well as get some paid work doing family photo shoots and weddings.


I have also enjoyed the aspect of visiting exhibitions and reviewing them as part of the module. It has given me a new hobby as well as the knowledge I have taken from each exhibition!


Research • Future Career Aspirations and the Current Job Market

I have a few ideas about where I want to go after I finish my degree at Salford, and have three pathways in which I can go.

1. Study a Masters degree in London, whilst working freelance in London to support myself
2. Work freelance/get a full time job closer to home
3. Work freelance/get a full time job in London

Therefore, I decided to do some research into the current job market, to see what sorts of jobs were on offer at the minute.


I searched on Indeed.com for "FASHION PHOTOGRAPHER" near to my postcode and it came back with no results. I then changed the search to London and it returned this job. At £20,000 a year for three days a week in such a well recognised fashion brand, it would be an amazing job. I understand that there will be so many people going for this job, many having more experience and better portfolios than me, so I need to build my portfolio now and make myself stand out from the crowd.


I found this advertisement which at first sounded brilliant, but at second glance looks to be misleading. The title is fashion photographer as searched, however, it is a magazine asking for submissions for their future issues. I doubt any money will come off the back of this, but working for a magazine would be ideal as a permanent full time job.


Looking a bit closer to home, I saw this advertisement for an internship at a bag company in Manchester. It would be perfect for the time being as a student photographer, or something to consider in the next academic year if the position was still available. Perfect for experience and something to put on my creative CV!

Sunday, 4 May 2014

Personal Development • Re-Photography in Salford

When I received my new brief for the Professional Practice module from Moira Lovell, I was disappointed as usual that it was not something I thought I was going to enjoy. How I was proved wrong! The module looked at the topic of re-photography, and how the changing landscape can be documented by using photographs from the archive in Salford and comparing them with the modern day landscape. Our given area was Eccles, and I looked into the work of Nicky Bird and how she compared the landscape in Scotland to photographs she captured a number of years before. Although I am based as a fashion and advertisement photographer, I really enjoyed this brief and found it extremely rewarding. I plan to do some more re-photography in my local area before I go to America this summer, and display some within my solo photography exhibition that I have secured in October.



Personal Development • SportsFive

I was offered a live brief through the University to work with the advertisement company, SportsFive, and take photographs on match days of their digital advertisements in use when the players were on the pitch. I took the opportunity because I had never been given the experience of photographing a sport before, and thought it would be beneficial to my portfolio to show to potential employers and clients after my degree has ended.



Although it was an amazing experience, working with a client that had such a big customer base meant that when I had a problem on an assignment, they were difficult to get ahold of so they could resolve the issue. I cannot fault the staff at SportsFive, they were incredibly helpful with sorting out the transport and logistics of each match. However, football is not my cup of tea on the best of days, and I will definitely not be pursuing a career nor hobby in sport photography!



Saturday, 3 May 2014

Review • Jane Bown: Exposures

I was given this book for Christmas off my friend after they realised how much I admired the work of Jane Bown and the beauty of black and white portraiture. I have looked at this book with awe for the past few months, wondering how I can use a film camera to develop my portraits using the correct lighting and the right location. The book looks at the best photographs that Bown has taken, including unpublished ones that "hit the newsroom floor" and were never seen by the public eye. 

"She works quickly, unobtrusively and decisively, often snatching great pictures in impossible circumstances, and she has an unerring instinct for capturing the telling moment, even in the midst of a media scrum or rushed in mid-interview."


The cover of the book shows on of Jane Bown's most iconic photographs, I looked at this photograph whilst I was studying a GCSE in Photography and fell in love with the lighting and contrast in the wrinkles in the mans face. I always told myself that if I took a photograph like this in my career, I would be extremely happy. Overall, the book is amazing, it looks at the life and work of Bown, as well as highlights from her career and the people she has photographed.


Just one of the photographs I admire from the book itself. The location is nothing special, nor is the model. However, the beautiful lighting and contrast in shadows is something to be admired. The lighting frames the sitters face perfectly and gives real depth to the image. It makes me feel emotions that maybe the woman is feeling herself. It looks like she is sat in a the living room of her house, perhaps looking into the distance, daydreaming about the future. The blank look on her face makes me believe that this photograph hasn't been staged, however, the position of the photographer makes it hard to believe this is a candid photograph.


I have always admired this image, due to my interest in fashion and dance photography from an early age. Although a candid shot, the dancer is posed beautifully, and looks graceful and elegant. I find that all of Bown's images ooze elegance, and make the sitter look important within the shot. Overall, I am very impressed with the book Exposures by Jane Bown, a beautiful collection of her best work over the span of her sixty year career for the Observer (at the time of the book being published in 2009).

Tuesday, 29 April 2014

Summer Placement • Camp Modin

I have managed to secure a summer placement through Camp America, teaching children on a Jewish camp photography, including digital and darkroom, as well as building their online portfolio and capturing the summer as it happens. I am super excited to be working with people from different countries, as well as taking my first flight abroad ever! It's going to be an amazing experience, and probably the best 10 weeks of my life. I have a weeks induction, learning the elements of child safety and how to do our jobs correctly, and then eight weeks teaching and having an amazing time. I then plan to travel for a week after camp, to Portland, Boston and then finally New York.


Monday, 21 April 2014

Personal Development Plan • GROW Model

GOALS

What are your personal goals in the short, medium & long term?

My goals in the short terms are to carry on taking photographs of things that I love: fashion and events, as well as families and creative portraits. I also want to rekindle my love of the outdoors and take more photographs of nature and landscapes. In the long term, I want to become a successful freelance photographer, who has a job they can be proud of. I always look up to successful freelance photographers as I know it takes a lot of hard work and talent to get there, but I am sure if I try and succeed and put the hours and time in, I can make a success of myself.

What area of the industry are you aiming for and why?

I would love to work within the fashion industry, taking photographs of models for magazines and companies. Although, I do realise that I will have to do “run of the mill” things, such as family studio shoots, to pay the bills and be able to photograph my passion as a hobby. I would also like to teach children the art of photography at either A Level or degree level, as inspiring people always makes me feel good about myself.

What skills will you need to achieve this?

I need to build my confidence skills, which I am currently working on. I used to be scared to do a photo shoot on my own and would always bring along an assistant, a friend or partner, because I felt safer. However, I have recently photographed some models on my own, which is a big step for me! I also need to be more organised, which is something I have always struggled with.

Are you considering further education? If so where might you wish to study & why?

I was considering studying a Master’s degree in fashion photography, as I feel like the course I am studying at Salford does not explore commercial photography at all. Following this, I want to study a PGCE (or the other way round), but I understand this requires a lot of experience and is very hard to get placed on.

REALITY

What have you done specifically so far to achieve your goal?

I work mainly in the fashion industry, and make contacts with companies and models that I can see being very successful in the future. I am building my reputation as a photographer over social media, and people regularly see me as “Through Laura’s Lens, the photographer girl” when I am in town and at work.

What challenges have you met and overcome?

Being a female photographer has been challenging, as there is a lot of male competition in the photography world. I recently wrote my essay on this problem, and it made me more willing to challenge this thought of men being better photographers. I have worked in a variety of different situations where I have been treated differently because of my gender and it has made me more passionate to change this stereotype and become more successful than any male photographer.

What skills do you want/need to develop?

As mentioned in my personal development plan, I need to develop my studio skills by using alternative lighting and gels. I found myself stuck in the cycle of using the black background and one light to create a dark atmosphere. Recently, however, I have been using different backgrounds and lighting techniques to further my knowledge, and working with other people on studio days, to share knowledge and develop each others skills.

OPTIONS

What routes are there into the career that you want?

I can either work freelance, or be employed by a fashion brand as their in house photographer. I would prefer to work freelance, as then I could work for a number of different brands and experiment more with ideas and concepts for different styles of fashion brand. My dream would to be Vogue’s in house photographer, but they are steering more to commissioning freelance photographers for certain projects, so this would be something to aim to.

What else could you do?

I would also like to go into teaching, and inspire people to take photography more seriously and achieve their creative dreams. I would prefer to teach A Level or degree level photography, however, I would also like to run creative workshops for younger children on photography, as well as other arts based subjects. I do not think that art is studied enough in primary schools, and children need to be creative in order to succeed in other academic subjects.

How should I be promoting myself?

I currently promote myself through Facebook advertising; however, I need to sign up to creative platforms such as LinkedIn and Creative Hive to network more.


WILL/WAY

When will you take action?

I plan to take a year after I finish my degree to gain a job in the photography industry, and try and establish my name as a freelance photographer. Failing this, I plan to future my study on degree level and think about options in teaching.

What do you need to do now to move towards your goal, e.g. Work experience, volunteering, networking, skills development, academic studies?

I need to network more with models, make up artists and other photographers to build up my reputation and credibility as a photographer, as well as working with other professional and established photographers to see how they became successful. I am going to America this summer to teach photography to children on a summer camp, so I need to take this experience and learn from it, to decide whether teaching would be something I could do in the future.